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Carlos Boozer’s Son is a Heat Fan

Carlos Boozer’s Son is a Heat Fan

The Chicago Bulls and the Miami Heat played to a thrilling finish on Sunday, with the hometown Heat notching a 97-93 victory. Carlos Boozer, a Miami resident, had his family…

Miami Heat Roll Out In All Black Everything Against Lakers

Miami Heat Roll Out In All Black Everything Against Lakers

The Miami Heat unveiled all black jerseys for their Thursday night game against the Lakers. Even without Dwayne Wade the gun metal clad Heat were able to breeze by…

Miami Heat Make GQ’d Out Pump Up Video

Miami Heat Make GQ’d Out Pump Up Video

I guess this "pump up" marketing video is strategically planned and targeted at the audience in Miami. I would tend to think that basketball fans would get pumped up…

Miami Heat Owner Voted “No” On CBA

Miami Heat Owner Voted “No” On CBA

As a financial institution Miami is nothing like the markets in New York, Los Angeles, Boston or Chicago, because they are not as big and don't have the same…

Miami Heat Interested In Injury Prone Greg Oden

Miami Heat Interested In Injury Prone Greg Oden

According to ESPN.com, Heat GM Pat Riley is trying to lure the former Buckeye standout to South Beach. Oden is a restricted free agent and has a qualifying…

[VIDEO] New Celtics Ad Takes Jabs at Lakers and Heat

[VIDEO] New Celtics Ad Takes Jabs at Lakers and Heat

The return of the NBA season brings new marketing campaigns, and the Celtics new slogan "I AM A CELTIC" seeks to differentiate Boston fans from the star-gazers in LA, and…

Tonight’s Best Tweets About Greg Oden

Tonight’s Best Tweets About Greg Oden

While the Ohio State Buckeyes were giving Mike Krzyzewski and the Duke Blue Devils their worst loss of Coach K's career, former Buckeye standouts littered the crowd for the prime…

DeShawn Stevenson: LeBron’s Got Commercials, Where’s Ours?

DeShawn Stevenson: LeBron’s Got Commercials, Where’s Ours?

DeShawn Stevenson, a key member of the 2011 NBA Champion Dallas Mavericks, is miffed that Dwyane Wade and LeBron James are getting more commercial endorsements than ever despite the fact…

The Miami Herald Thinks the NBA Lockout Insults Poor People

The Miami Herald Thinks the NBA Lockout Insults Poor People

Apparently the Miami Herald's Linda Robertson understands the homeless. You see, Linda went to a Thanksgiving charity event held by the Miami Heat and asked a few of the…

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